Marketing Machines: An Overview of Marketing Strategy, Marketing Law, & the Intersection of AI and Media
In this seminar, John Wright and Elijah Adefope will discuss key concepts for media companies, artists, creators, and influencers. The panelists will discuss branding and marketing strategy, marketing, advertising and publicity law; as well as the intersection of artificial intelligence and media.
John Wright is a senior brand strategist currently working in creative marketing where he organizes campaigns for brands like Sprite, The NBA G League, and more. Outside of work, he runs his own media company, SNOBHOP, which is dedicated to covering the intersection of Hip-hop, Marketing, and Black Culture.
Elijah Adefope is a sports, media, and technology attorney. He currently holds the position of Senior Associate, Head of Atlanta at First Gen Law. He has represented Fortune 500 companies, technology startups, media companies, artists and entertainers.
Tuesday, November 14, 2023 7:00 pm - 8:00 pm